Rosnet is rolling out Intelligent Analytics, the company’s new integrated data discovery platform. Intelligent Analytics assists users in gaining insight into data relationships by placing data in a visual context.
Intelligent Analytics compiles data across the various platforms being used in the restaurant space and then illustrates the analytics. Intelligent Analytics leverages the power of visual language to highlight gaps, changes and patterns in the ways most coherent to the human eye. The platform generates charts, tables and infographics that illustrate as many integrated variables as needed.
For example, if a brand’s marketing team wants to measure traffic against profit following the rollout of a given ad campaign, Intelligent Analytics compiles a chart that highlights the relationship while solving for the differences in scale. If an operator wants to protect against fraud and theft, Intelligent Analytics can assemble visual analytics for open ticket times, voids, discounts and checks cashed. The platform also offers important insight into profit margins, weather-to-traffic relationships, trend testing and more.
As the restaurant industry’s customer base becomes increasingly tech-savvy and continues to drive trends like third-party delivery, mobile ordering apps and speedy POS kiosks, the need for immediate insight into one’s restaurant data is more vital today than ever.
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